Blog
Notes on dealership advertising.
How the product works, why it works that way, and what we learn along the way.
Posts
· The Automotive.ad team
Introducing Automotive.ad
A generator built for one job — turning a vehicle, an offer, and a dealership into ads that are ready for each channel.
Read the post →· The Automotive.ad team
Why the generator is not allowed to invent facts
An ad that claims a feature the car does not have is worse than no ad. Here is how we keep the model on the facts.
Read the post →· The Automotive.ad team
One vehicle, eight channels — what each format actually needs
The same RAV4 is a different ad on Facebook, in search, in an inbox, and in a text message. A tour of the formats and why their rules differ.
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